SHIPMATE LOGISTICS

Experts at turning your ship around

$300 Million Regional LTL & TL Carrier

Challenge:      Develop a completely new revenue generating sales program for an extremely profitable regional LTL carrier with a TL division. Objective was

                        integrate the two separate divisions (LTL & TL) using Volume LTL shipments.

                        Additional target objective regarding the integration of Volume LTL shipments into the operation was to improve local P&D and Linehaul lane

                        balance. Especially during peak or seasonal surges.

                        Scope of the project involved sales, pricing, marketing, operations, administration and information technology.

Time Period:  Given 2-4 Weeks to develop sales program and answer carrier questions regarding set-up, pricing, marketing, paperwork, computer integration

                        & operational logistics.  

Results:           

                   *   Finished project in 1 week and ahead of schedule.

                   *   Completed project included a 23 page binder report which was well beyond the detail and requirements for the project.

                   *   Senior Executives from the carrier were extremely pleased with the content and detail of the program resulting in a voluntary over payment of

                        50% above the agreed upon rate for the project.

                   *   Operations Plan variables included:  

                                                                                Inbound shipment routing and proactive driver positioning  (P&D and Linehaul mileage reduction)

                                                                                Linehaul route management and driver accountability

                                                                                Local P&D dispatch responsibilities

                                                                                Dock load planning and shipment securement

                                                                                Integration and communications between the two separate divisions (LTL & TL)

                                                                                Cargo claim liability

                                                                                Hours of Service compliance

                                                                                Customer commitments and requirements

                                                                                Contingency plans in the event the logistics break down

                                                                                Strategy to reduce excess equipment and driver capacity resources

                                                                                Efficiency and productivity improvements

                                                                                P&L Management and variable cost reduction

                                                                                Execution Plan

                   *   Sales, Pricing & Marketing  Plan variables included:       

                                                                                                        Sales rep strategy and target market

                                                                                                        How to price volume freight effectively

                                                                                                        Ideal shipment characteristics

                                                                                                        Sales training program

                                                                                                        Strategy on how to cost-effectively market the new service offering

                                                                                                        How to sell the operational capabilities and not exceed internal expectations

                                                                                                        Transit time standards, improvements and limitations

                  *   Administration & Information Technology Plan variables included:

                                                                                                                            Procedures on how to handle and manage... bill of lading imaging, centralized

                                                                                                                            billing, delivery receipts, printed freight bill, setting appointments, load

                                                                                                                            planning, dock paperwork flow, driver payroll, driver logs, hours of service

                                                                                                                            auditing, invoicing, revenue attainment between the two divisions, customer

                                                                                                                            service contact info, cargo claim management, driver communications, proof

                                                                                                                            of deliveries, web site enhancements, collection of funds, tracing shipments,

                                                                                                                            load manifesting, haz mat accountability, pick-up calls, data entry functions,

                                                                                                                            communications between the two administration and IT divisions, refusals -

                                                                                                                            redeliveries& reconsignments, inbound planning and dispatch visibility, as well

                                                                                                                            as any software or hardware developments needed to properly manage the

                                                                                                                            process effectively

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